Key Points

• MicroStrategy bought $1.1 billion in Bitcoin at $101,191 per BTC.
• BTC is currently trading above $104,000.

MicroStrategy announced that the company has acquired more Bitcoin, raising its total holdings to 461,000 BTC. Meanwhile, BTC’s price rebounded today from $100,000 levels to over $104,000.

MicroStrategy Acquired $1.1 Billion in BTC

Michael Saylor also announced the new acquisition via X, writing that MicroStrategy had bought 11,000 BTC for approximately $1.1 billion at $101,191 per coin.

Also, the company achieved a BTC yield of 1.69% YTD 2025. As of January 20, the company holds 461,000 BTC, bought for about $29.3 billion at $63,610 per coin.

MicroStrategy made the announcement via a Form 8-K with the SEC, today, January 21.

The company is also expected to boost its BTC reserves considerably this year.

MicroStrategy’s Potential Significant BTC Investments

On December 24, 2024, MicroStrategy filed a preliminary notice with the SEC for a shareholder vote. The company’s agenda includes increasing the authorized shares of common stock from 330 million to 10.33 billion, among others.

Considering that currently MSTR stock is priced at $396.5, 10.33 billion stock would translate into over %4 trillion, capital that could flow into BTC.

Such impressive amounts could fuel the Bitcoin market significantly. Today, BTC’s price recorded a surge from an earlier dip to $100,000 levels.

BTC Trades Above $104,000

At the moment of writing this article, BTC is trading above $104,000, after dipping earlier to levels around $100,000.

So far, we can observe 6 consecutive positive BTC candles recorded after 8:00 am today.

BTC Price Catalysts

BTC’s price rebounded as MicroStrategy continued its buying spree, but it was also fueled by optimism at the beginning of 2025, stemming from multiple factors.

One of them is continuous inflows expected to come to BTC ETFs in 2025, marking an increased institutional adoption. On January 17, the crypto products recorded $1.08 billion in inflows, with BlackRock’s IBIT as the leader at almost $376 million.

Fidelity’s FBTC recorded over $326 billion and Bitwise’s BITB, recorded over $208 million in inflows.

As of January 17, the total net assets in BTC ETFs were over $121 billion, and the cumulative net flow in the crypto products since their 2024 debut surpassed $38.1 billion, according to SoSoValue data.